The Dangers of Discounting | How to beat the competition without selling price.. Wouldn’t it be better to train your sales people to avoid talking about price altogether and instead focus on selling your company’s clear and unique competitive advantage based on the customers values? https://vimeo.com/187269333
Discounts and incentives are one of the Senior living industries most expensive and damaging sales tools. Before you continue your current policies you might want to consider these questions? A sales executive with a national Senior Living company recently shared with me that the company’s sales people did not have the sales skills or confidence to differentiate their…
Sales and Service…. Largely an Act of LOVE I Believe that Selling is All About LOVE! First, you want to Love what you do. You want to be engaged in activities that are consistent with your beliefs and your values. Second, you want to Love what you sell. You want to really believe in your…
