The focus of this session is to introduce the importance of selling value before you sell the facts. Customers always seem to ask the sales person to present information related to the features of the products and services they sell. In fact, that is exactly what you want to avoid if you want to properly serve the customer and be successful in sales. The truth is that customers are shopping to feel differently and as a ValueMatch trained sales person you will learn how to listen for and sell what the customer really wants.

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